Enrique Peña Nieto is the official presidential candidate of the Partido Revolucionario Institucional or PRI to the 2012 Mexican Presidential Elections. Before he decided to run for president, he was the young governor of the State of Mexico from 2005 to 2011. While being related to several politicians, his political training and career commenced after completing a law degree from Universidad Panamericana and an MBA degree from Instituto Tecnologico y de Estudios Superiores de Monterrey.
He became familiar with the PRI when he became a member in 1984. First an instructor, then a coordinator, Enrique Pena Nieto worked his way up through the party's ranks. He also functioned as Chairman of the Political Coordination Board of the same legislature.
He is no stranger to politics having been involved with the state government of Mexico from the 90's until 2002. While there, he was Government Administration Secretary, President of the Directive Council for the Social Security Institute, President of the Internal Council of Health Institute and Vice President of the Government Board for Integral Family Development System He was also able to gain membership in the National Institute of Public Administration and the Administrative Council for Decentralized Public Agencies.
Nieto exemplified what it means to be dedicated to politics by also being a political advisor to the PRI in addition to everything else. Becoming a presidential candidate has been culmination of all his years working for the state government of Mexico. His elaborate and systematic plan of action from state government to presidential candidate has been steady.
He promoted candidates for governorship of the state of Mexico in 2004 from within and knows firsthand about the process. He beat other candidates in the nomination process, namely Guillermo González Martínez, Gustavo Cárdenas Monroy, Jaime Vázquez Castillo, Eduardo Bernal Martínez, Fernando Alberto García Cuevas, Cuauhtémoc García Ortega, Isidro Pastor Medrano, Enrique Jacob Rocha, Héctor Luna de la Vega and Carlos Hank Rhon. It wasn't until February of 2005 that he became the nominee for the governorship as a candidate of the PRI.
The race was over on July 3, 2005. He won by a landslide with a vote of 49 percent. A crowd of 5,000 people came out to watch his inauguration on September 15, 2005.
The environment, energy reform and sustainable development and the acceleration of educational reform in support of youth empowerment and employment generation were his priorities when he became governor. His collaboration with the government of Mexico City during his term as state governor to combat issues related to safety, insecurity and transport between the two political entities was a notable feat. Positive advances with respect to the state's economy, housing and agriculture sectors were achieved during his term.
He waited until the end of his term to run for the presidency. Coincidentally, Senator Manlio Fabio Beltrones who is the only other candidate for the party's 2012 electoral ticket withdrew from the race. After Beltrone made his decision not to run, Nieto had a free ride to the candidacy.
Although there has been a lot of talk of illegitimacy, Pena Nieto is considered to be the next president of Mexico. Since the announcement of his candidacy, he has been leading mock presidential polls against contenders Andres Manuel Lopez Obrador of the leftist PRD party and Josefina Vazquez Mota of the ruling party PAN. The official election for Mexico's 80 million people will be held on July 1 of this year.
The PRI hope for a sweeping victory because of the popularity of their candidate. Enrique Pena Nieto promises to be more democratic than previous dictators. Pena Nieto looks forward to a Mexico free from marauding and fleeing citizens.
When you need some relevant information on how you can be successful in your endeavors, hitting the link will help.
Wednesday, February 29, 2012
Monday, February 27, 2012
A Guide to Survival for Companies from Steve Heyer CEO
Because progress cannot be halted, Steve Heyer CEO argues that companies have to be smart about the way they market themselves, always seeking new methods because new things are coming upon them. It is clear at present that the man was right in his tips, delivered long years ago. Perhaps his most memorable words on them were given in 2003, during a notable address of his peers.
Steve J. Heyer is chief executive officer of Starwood Hotels & Resorts Worldwide, the world’s third-largest hotel chain. Heyer's speech given some years ago was expanded on later, during his interviews. His primary claim was that he had not intention of marketing a hotel room but rather wanted to market an experience.
Experiences are the products to Heyer, not the rooms. Memorable experiences, in other words, would be the products. Marketing in this manner was new back then, and quite an original concept.
Heyer believed that the future held great things by way of personalization. Nowadays we see that Heyer was right. This is a theme most strongly supported by digital products and companies nowadays.
We are seeing old forms of entertainment being given a run for their money by fresh avenues of media distribution. The development of applications capable of ripping sound from CDs, for instance, led to music producers suffering. Consumers went online in droves when songs started becoming downloadable on sites for free.
The music industry momentarily went into chaos, which is a scenario referred to in Steven Heyer’s keynote address. In his 2003 speech, the CEO turned to music executives and reminded them of the changing ways of producing and reproducing music due to the empowerment of consumers. He also addressed TV executives and warned them to prepare and adapt to “the changing media consumption habits of younger generations”.
The idea behind his words was the replacement of traditional understandings of products with new concepts based around them being associated with a certain lifestyle. According to Heyer, he intends to provide a unique and enjoyable experience for consumers. Heyer's intent, obviously, is to market something that is even more in demand than lodging in the present culture: an experience.
The company has called in a rather unorthodox business associate: a famous lingerie brand known all over the world for its couture lingerie fashion shows. Only certain persons in the Starwood hotels are allowed to attend the runway shows. This is a clear example of marketing an experience.
Heyer has not restrained from making critiques of Hollywood practices, like the meaningless appearance of brands in scenes. This is a meaningless practice, in Heyer's opinion. He doubted that such appearances would actually bring up sales in any way.
Steve Heyer CEO used to head Coca Cola Ventures. It is from that time that we may take an example of what he means by properly contextualized brand "cameos". He managed to get Coke cups on the table of the judges for a certain talent competition aired on TV, ensuring contextual visibility.
When in search of relevant info about online marketing and business in general, visiting my blog will help.
Steve J. Heyer is chief executive officer of Starwood Hotels & Resorts Worldwide, the world’s third-largest hotel chain. Heyer's speech given some years ago was expanded on later, during his interviews. His primary claim was that he had not intention of marketing a hotel room but rather wanted to market an experience.
Experiences are the products to Heyer, not the rooms. Memorable experiences, in other words, would be the products. Marketing in this manner was new back then, and quite an original concept.
Heyer believed that the future held great things by way of personalization. Nowadays we see that Heyer was right. This is a theme most strongly supported by digital products and companies nowadays.
We are seeing old forms of entertainment being given a run for their money by fresh avenues of media distribution. The development of applications capable of ripping sound from CDs, for instance, led to music producers suffering. Consumers went online in droves when songs started becoming downloadable on sites for free.
The music industry momentarily went into chaos, which is a scenario referred to in Steven Heyer’s keynote address. In his 2003 speech, the CEO turned to music executives and reminded them of the changing ways of producing and reproducing music due to the empowerment of consumers. He also addressed TV executives and warned them to prepare and adapt to “the changing media consumption habits of younger generations”.
The idea behind his words was the replacement of traditional understandings of products with new concepts based around them being associated with a certain lifestyle. According to Heyer, he intends to provide a unique and enjoyable experience for consumers. Heyer's intent, obviously, is to market something that is even more in demand than lodging in the present culture: an experience.
The company has called in a rather unorthodox business associate: a famous lingerie brand known all over the world for its couture lingerie fashion shows. Only certain persons in the Starwood hotels are allowed to attend the runway shows. This is a clear example of marketing an experience.
Heyer has not restrained from making critiques of Hollywood practices, like the meaningless appearance of brands in scenes. This is a meaningless practice, in Heyer's opinion. He doubted that such appearances would actually bring up sales in any way.
Steve Heyer CEO used to head Coca Cola Ventures. It is from that time that we may take an example of what he means by properly contextualized brand "cameos". He managed to get Coke cups on the table of the judges for a certain talent competition aired on TV, ensuring contextual visibility.
When in search of relevant info about online marketing and business in general, visiting my blog will help.
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